Wow! We are thrilled to have been named a finalist in the ClickZ Marketing Excellence Awards. Wildfire Promotion Builder is one of four finalists in the Social Media Marketing Platform category and one of twenty finalists overall. Chosen from over 1,000 entries and sharing the finalists' list with many highly successful (and in some cases, publicly traded) companies like Omniture, Responsys and CoreMetrics is pretty exciting. The ClickZ awards recognize "achievement and innovation in online marketing technology products and services" and entrants are judged on their potential to help marketing executives innovate, measure and achieve goals, and integrate with other digital marketing tools. The winners will be judged by a panel of industry practitioners and announced on June 1st....we have our fingers crossed! Find more details on the ClickZ Website.
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Wildfire launches Facebook for Good Campaign
In celebration of reaching 200 million users, Facebook is launching "Facebook for Good" - a campaign to allow Facebook users to share stories about how Facebook has made a difference in their lives and communities. We're excited to have been chosen by Facebook to power this campaign. We ran a similar campaign for Facebook last Fall and it resulted in some amazing stories - from people who were using Facebook to overcome serious illnesses and disabilities, raise funds for important causes or organize support groups, to others who had found long lost relatives - fathers, siblings, birth parents via Facebook. Via our app, people can upload photos, vote for their favorite stories and post comments. So check out Facebook for Good and post your own story today!Wildfire runs Facebook Site Governance Vote
Something big is happening today....something that will effect hundreds of millions of people worldwide....and we're excited to be involved! Today Facebook will launch the vote on its existing and newly proposed Terms of Service, enabling all Facebook users to have their say on how Facebook is governed. And we're proud and excited that Wildfire Promotion Builder was chosen to run the entire voting process! Facebook wanted a multi-lingual (English, Spanish, German, French and Italian) solution that was turnkey (why build an application from scratch when tried and tested solutions like Wildfire Promotion Builder already exist?), was robust and scalable enough to handle tens of millions of votes and could be deployed quickly. Wildfire's Promotion Builder, which enables companies and agencies to easily create and manage their own interactive promotions (e.g. voting, contests, sweepstakes, giveaways, coupons) and to simultaneously publish them within Facebook and on company websites was exactly what they needed. In fact, this is the sixth major campaign that Facebook has run using Wildfire Promotion Builder since we launched our product six months ago. So get out and vote today and have your say in how Facebook is governed.
Facebook Public Profiles: Why should your company have one?
Want to learn why the recent redesign of Facebook's Public Profiles presents such a great opportunity for your business? Check out this short video to find out.
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